BRING YOUR VISIONS TO LIFE
AWARD-WINNING AUGMENTED REALITY
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CUSTOM AUGMENTED REALITY SOLUTIONS

Since our inception, bizAR Reality has developed award-winning augmented reality applications for some of the world’s largest brands and agencies. Our years of knowledge and experience in developing augmented reality solutions has allowed our mixed reality studio to build a dynamic team of consultants, programmers, and animators that are capable of creating any custom AR project. Our augmented reality solutions range from interactive and immersive marketing campaigns to complex industrial augmented reality systems.

As a turnkey augmented reality agency, our team will help your business successfully design, develop, and deploy a value-driven augmented reality solution that is customised according to your companies AR project specifications.

WEB AUGMENTED REALITY

Our high-quality WebAR solutions are custom-built augmented reality experiences that can be accessed via the web. No need to download an application, simply leverage off your existing website or work with our mixed reality studio to create a custom branded microsite to host your augmented reality experience.
WebAR allows your business to seamlessly integrate the immersive nature of augmented reality with the click of a button. From traditional print media to dynamic digital marketing campaigns, WebAR experiences can be used to enhance all aspects of your business communication. Our WebAR solutions link the digital and physical worlds by overlaying 3D models, animations, videos, and other relevant information into the real-world.

SOCIAL MEDIA AUGMENTED REALITY

Our mixed reality studio develops custom branded AR lenses and effects for the world’s largest social media platforms, including Facebook, Instagram, and Snapchat. Due to the nature and popularity of these social media channels, augmented reality lenses and effects are a great way to reach your audience and drive brand engagement around the world.
From fun face filters to interactive 3D objects, our custom branded social media augmented reality solutions are perfect for companies looking to add that wow factor to your social media marketing campaigns.

MOBILE AUGMENTED REALITY

Our augmented reality applications are suitable for more complex projects and can be jam-packed with highly interactive functionality, animations, and special effects. Unlike WebAR, a custom developed mobile augmented reality experience requires users to download an application.
Mobile augmented reality applications offer your business a unique way to engage with customers and can be used to create an unforgettable personalized brand experience or communication platform. Our custom developed AR mobile applications are developed for Android and Apple iOS devices and can be used to overlay interactive 3D models, animations, videos, audio, and more.

SMART GLASS AUGMENTED REALITY

Simply put, augmented reality smart glasses are wearable devices that are worn like regular glasses but allow you to overlay digital information and graphics into your field of view. Apple, Google, and Microsoft are just a few of the companies developing the hardware that will facilitate this future mass media platform with accommodating software such as AR Kit and AR Core. As a pioneer of augmented reality solutions, bizAR has already successfully implemented a series of augmented reality applications for several smart glass devices. Our custom developed smart glass systems range from interactive 3D holograms that understand and interact with the real world to industrial based solutions that help organisations streamline processes, minimise downtime, and drive efficiencies.

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INDUSTRIES SOLUTIONS

AUGMENTED REALITY FOR EDUCATION AND TRAINING

By overlaying high-quality 3D models into the real world, augmented reality allows users to visualise the product without the need for physical materials. A series of augmented reality animations can be used to demonstrate how certain processes work, simplify complex concepts, and reinforce key messages. Due to the scalable nature of augmented reality, learners can interact with the course material no matter where they are.

AUGMENTED REALITY FOR RETAIL

As technology continues to advance, so too does the way customers engage with your company’s products and services. Our augmented reality solutions offer your customers an innovative way to visualise what life-size 3D models of your products will look like in their homes or offices. The ability to change colours, take photos, and share different options with friends and family takes the guesswork out of the buying process. Augmented reality solutions will help your business not only improves the decision-making process but reduce the number of returns.

AUGMENTED REALITY FOR MARKETING AND ADVERTISING

In a world where customers are constantly bombarded with advertisements, augmented reality experiences allow brands to stand out from the crowd and create impactful customer engagement. Our selection of augmented reality offerings can be seamlessly integrated into your marketing mix and can help you reinvent the customer’s journey by offering a more informative, interactive, and immersive experience than ever before.

AUGMENTED REALITY FOR MANUFACTURING

Our industrial augmented reality solutions empower your workforce with instant access to expert knowledge and guidance, as and when they need it. Our remote expert solution connects field workers with technical experts sitting anywhere in the world. The live stream video from the smart glasses allows both parties to collaborate on complex tasks, and fix problems that may occur in the field. Videos are stored in your company’s database to be accessed at a later stage.

AUGMENTED REALITY FOR GAMES AND ENTERTAINMENT

Augmented reality applications have added a new market segment to the gaming and entertainment industry. For the first time, users are no longer confined by the borders of their mobile devices, but thanks to the power of augmented reality, the world becomes your playground. Our augmented reality games range from simple gamification to complex multiplayer location-based games.
Over the past four years, Burger King® South Africa has trusted our esteemed augmented reality studio to develop a series of award-winning games that accompany their kiddies meals.

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TYPES OF AUGMENTED REALITY

Image recognition AR

Object recognition AR

Facial recognition AR

Markerless/SLAM AR

Location-based AR

BENEFITS OF AUGMENTED REALITY

PERSONALISED BRAND ENGAGEMENT

Augmented reality solutions will help your business create an interactive and personalised experience that creates long-lasting brand engagement.

ENHANCED COMMUNICATIONS

From traditional print media to digital marketing, augmented reality adds a unique visual experience that increases recall and retention and promotes positive word of mouth.

IMPROVED BRAND AWARENESS

Augmented reality creates a remarkable brand experience that not only improves a user's journey but ultimately leads to enhanced brand awareness.

USER BEHAVIOUR ANALYTICS

Analytics allow you to gain a better understanding of how customers engage with your brand in the AR experience. These analytics can be used to improve decision making moving forward.

REMARKABLE EXPERIENCES

Bring your visions to life. Anything is possible with augmented reality, which means your custom AR experience is only limited by your imagination.

IMMERSIVE STORYTELLING

Link the digital and physical worlds and reinvent the definition of storytelling with highly interactive and immersive augmented reality applications.

IMPROVE SALES PROCESS

By allowing customers to see and interact with a 3D version of your products or services, augmented reality technology optimises and enhances the sales process.

CUSTOM AUGMENTED REALITY FAQ:

Through the use of a mobile phone, tablet, or smart glasses, augmented reality solutions allow you to link the digital and physical worlds by overlaying 3D models, animations, videos, images, and other relevant information into the real world.

Through the use of a VR headset, virtual reality has the ability to transports a user into a virtual world, fully immersing them in that environment. The creation of virtual reality environments is developed using either computer-generated animation or filmed with a specialised 360⁰ VR camera that simultaneously records all 360 degrees of a real-world environment.

The fundamental difference between augmented and virtual reality is that virtual reality is closed and fully immersive, transporting users into a virtual world. Augmented reality, on the other hand, is open and only partially immersive as digital content is augmented into the world around you in real-time.

Due to the nature of custom AR solutions, it is not possible to give accurate costing without a thorough understanding of the solution you want to develop. Our preferred approach is to work off an allocated budget. Based on the budget provided, we are able to work within a set of parameters to ensure that you get the most value for money. However, we understand that not all customers are able to provide a budget, and in which case, we will help breakdown your augmented reality solution to ensure that we provide accurate costs.

The time it takes to develop a custom augmented reality solution is dependent on numerous factors that are specific to each project. A detailed timeline document with key milestones will be supplied at the start of each project, whereas Friday feedback sessions ensure that you are constantly involved in the development process.

Over the years, our mixed reality studio has successfully implemented numerous augmented reality solutions into a multitude of industries. Our experiences in augmented reality development has shown us that AR can be incorporated into most businesses and industries. As with all our software development, bizAR seeks to understand the problem and custom develop a value-driven augmented reality solution to address this problem.

Marker-based augmented reality requires you to scan an image to access the augmented reality experience. Images can range from your company’s logo to specific print material that has been designed for a marketing campaign. We will upload your image into our system to ensure that it is suitable to provide a seamless augmented reality experience. There are a few more tips and tricks, but we will cross that bridge in your project kick-off meeting.

Markerless augmented reality, also known as SLAM, are applications that do not require you to scan an image or object to unlock the augmented reality experience. Through the use of local area mapping, you are able to seamlessly integrate digital content into the world around you.

A few years ago, WebAR was not possible. However, with the rapid advancement of technology, WebAR has become a powerful medium for organisations looking to seamlessly adopt augmented reality into their digital transformation process. Like mobile AR applications, WebAR allows users to incorporate 3D models, animations, and videos via marker-based or markerless tracking. However, the trade-off comes in the form of limited functionality and interaction that is achievable with WebAR. We will help you decide which is the right approach for your augmented reality project.

As it stands, augmented reality smart glasses not only vary significantly in shape and size but functionality and usability. That being said, the best augmented reality smart glasses devices are dependant on the solution that your business is trying to incorporate. As a pioneer in AR smart glasses, our mixed reality studio has successfully developed augmented reality software solutions for smart glass hardware such as Microsoft Hololens, Realwear, Vuzix, and Epson. We are also actively tracking the progress of Apple’s augmented reality smart glasses and eagerly await their release.

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